Site Kit by Google


Site Kit is the official WordPress plugin from Google for insights about how people find and use your site. Site Kit is the one-stop solution to deploy, manage, and get insights from critical Google tools to make the site successful on the web. It provides authoritative, up-to-date insights from multiple Google products directly on the WordPress dashboard for easy access, all for free.

Bringing the best of Google tools to WordPress

Site Kit includes powerful features that make using these Google products seamless and flexible:

  • Easy-to-understand stats directly on your WordPress dashboard
  • Official stats from multiple Google tools, all in one dashboard
  • Quick setup for multiple Google tools without having to edit the source code of your site
  • Metrics for your entire site and for individual posts
  • Easy-to-manage, granular permissions across WordPress and different Google products

Supported Google Services

Site Kit shows key metrics and insights from different Google products:

  • Search Console: Understand how Google Search discovers and displays your pages in Google Search. Track how many people saw your site in Search results, and what query they used to search for your site.
  • Analytics: Explore how users navigate your site and track goals you’ve set up for your users to complete.
  • AdSense: Keep track of how much your site is earning you.
  • PageSpeed Insights: See how your pages perform compared to other real-world sites. Improve performance with actionable tips from PageSpeed Insights.
  • Tag Manager: Use Site Kit to easily set up Tag Manager- no code editing required. Then, manage your tags in Tag Manager.
  • Optimize: Use Site Kit to easily set up Optimize- no code editing required. Then, set up A/B tests in Optimize.


Installation from within WordPress

  1. Visit Plugins > Add New.
  2. Search for Site Kit by Google.
  3. Install and activate the Site Kit by Google plugin.

Manual Installation

  1. Upload the entire google-site-kit folder to the /wp-content/plugins/ directory.
  2. Visit Plugins.
  3. Activate the Site Kit by Google plugin.

After Activation

  1. Visit the new Site Kit menu.
  2. Follow the instructions in the setup flow.
  3. Go to the main Site Kit dashboard which already displays key metrics from Search Console.
  4. Connect additional Google services under Site Kit > Settings.


For more information, visit the official Site Kit website.

Where should I submit my support request?

First, check our troubleshooting guide. If you’re still experiencing issues, use the support forums. If you have a technical issue with the plugin where you already have more insight on how to fix it, you can also open an issue on GitHub instead.

Is Site Kit free?

The Site Kit plugin is free and open source, and will remain so. Individual Google products included in Site Kit are subject to standard terms and fees (if any) for those products.

What happens if I already use another plugin to integrate one or more Google products?

We’re happy to hear that and you can continue using it if it meets your needs. You can also install Site Kit alongside to gain access to other insights and integrations.

Will Google offer more tools through Site Kit?

We plan to expand the plugin’s capabilities and integrations in the future; we’d love to get your feedback on which products and features we should prioritize.

How can I contribute to the plugin?

If you have some ideas to improve the plugin or to solve a bug, feel free to raise an issue or submit a pull request in the GitHub repository for the plugin. Please stick to the contributing guidelines. You can also contribute to the plugin by translating it. Simply visit to get started.


12 Kasım 2019
Worked for several days then mysteriously stopped recording data. Found out it was linking itself to an old profile for some weird reason. I couldn't reset it. So bye bye! Maybe will try again sometime. Better things to do now.
11 Kasım 2019
This is a very useful and good plugin, a must have. BUT, there was a connectivity issue with google (500 error on analytics), and json parsing error on wp-admin, which made my website totally unresponsive and crushing. Users without any technical abilities can really hurt their business due to this, so take this in account. As soon as this bug would be fixed i'll be happy to give 5 stars!
9 Kasım 2019
Some difficulties during the installation because I had modified index.php to make a temporary redirection. Once installed, this plugin is .... magic! Congratulations and thank you to the developers.
7 Kasım 2019
Great idea, short on execution. Every update requires setup and re-authenticating. Last update popped this error, "Unknown Error (code: user rate limit exceeded)." Wait .. wut? It's an update! Uninstalling for now, don't have time for beta fish..
7 Kasım 2019
From a professional standpoint, this plugin is hit and miss which adds up to one star as a waste of time. I have installed this in ten websites on four different hosts including Inmotion, WPEngine, GoDaddy, and A2Hosting. In the case of one host, where five websites are hosted identically, some websites showed data immediately, some show partial, (waiting on analytics), and some show no data after 96 hours. Other hosts with bare-bones installs of Site Kit, done after reading a page of known conflicts, it is still a sketch mess of partial data, "re-authorization requests", or data that doesn't match the Search Console itself. I can't imagine Google getting outdone by "Joe in his basement", but that appears to be the case right now. For the time being, I am sticking with directly accessing the console because this plugin wastes more time versus logging in directly to the various products it is suppose to incorporate into the back end of a WordPress website. This might not be your experience. I have two of ten sites that are functional, 20% success equals 100% fail when you are wasting client's time.
7 Kasım 2019
I start using it instead of MonsterInshigt plugin.. And it's really great.
24 incelemeyi oku

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Değişiklik Kaydı

For the plugin’s changelog, please see the Releases page on GitHub.